This topic has been on my mind while watching the 1990 season of the WWF. I'm not sure exactly how to phrase the question or topic, so I'll just go with it and clarify if needed. I'm really interested in seeing some discussion about this topic, though, so hopefully my ramblings make sense.
Listening to Vince McMahon on Superstars and Saturday Night's Main Event in 1990 makes me think he gave guys certain gimmicks just to amuse himself. Yes, I know the story about Dusty and the polka dots, but I'm not talking about giving guys a silly gimmick in a vindicative sort of way. I mean more in an out of touch rich guy sort of way, or a crazy old uncle sort of way.
When certain guys' entrance music starts and they come through the curtain, Vince gives this hearty laugh and just seems so proud of himself. For example, Tugboat came out when I was watching Superstars the other night and Vince just seemed so amused by the guy and, in a weird sort of way, proud. I pictured Vince in the room with his team of minions going over gimmicks for this 300-plus pound guy and Vince's face finally brightening and saying, "I got it! Let's make him a sailor and call him Tugboat!"
After a brief awkward silence, I envision Vince slapping his minions on the back and saying, "Isn't that a great idea?! Boy, this guy is going to be great. Tugboat! We'll honk a ship horn before he comes out and the people will love it! Tugboat!!!" The minions will feign a smile, put their hands in their pockets, stare at the ground, and say, "Yeah, that's great Vince. He'll go over."
I'm probably reading too much into it, but when guys like Tugboat, the Genius, the Bushwackers, the Model Rick Martel or Hillbilly Jim come out, it doesn't feel like McMahon is doing the typical announcer shtick to try and get them over, he seems genuinely impressed by his creation and the character he came up with for these guys. I would compare it to when a little kid draws a picture. If the picture is supposed to be of a horse, but it's really a bunch of scribbles that look like a giant blob, we ask the kid what the picture is and tell him it's the best drawing of a horse we've ever seen. The kid is super proud and goes to show everyone else his amazing piece of art.
Anyway, I guess I have two questions for further discussion:
1. Am I completely misreading Vince's reaction to, and perception of, these guys?
2. If I'm not, what are everyone's favorite gimmicks that Vince created just to amuse himself in a non-vindicative manner? I'm not asking for a list of silliest gimmicks, rather gimmicks that Vince seemed extra proud of, or amused by, and was probably the only person on Earth to feel that way.