How do they go that route, though? Nobody wants to see Cena doing 'psychological' style stuff with The Wyatt Family in a boiler suit, it would soon get old and ridiculous. They should save the Cena turn for something huge, anyway, this feud doesn't feel like it is right for it. Obviously him cheating to end the streak would have been perfect, but that is gone now. Costing Daniel Bryan the title would give him crazy heat.
If he's gonna win on Sunday, that's their best bet imo. Have Cena feud with Bryan for a couple of PPVs, with him getting increasingly more frustrated as he can't beat D-Bry and the crowd booing the fuck out of him until he can't take it anymore and finally turns.
But who am I kidding, they are not turning him any time soon. I'm glad he's been involved in an interesting feud since forever though