I dunno, bubba. If we are going by YouTube views, bringing in Goldberg once again was a right choice, even better than Ronda. Their confrontation last week did like 3 million views, and they previous intended bout, a couple of years ago, also did huge numbers. While you could point out that his stints are the most didactic example of diminishing returns, he is a guaranteed draw... on YouTube.
Of course, I think Ronda showing contempt for the fans and being less than pleasant more than once sure hurt her to many viewers. There are some PT-BR podcasts which just hate her guts in and outside the ring.