I had a hard time for a while with Cody being the face of alternative wrestling in this country, a position once held by guys like CM Punk Samoa Joe, and Bryan Danielson, who were forwarding the industry. But with the current landscape it makes sense. With HHH's current hiring practices, Joe, Punk and Bryan would have been headlining NXT by 2004 and be given big pushes in WWE by 2005. So a guy like Cody who doesn't want to be in WWE makes sense to invest in.